Brand Development

Operating in the health and social care sector, Uberology’s service offer is about ‘Improvement Science’ and there is a constant need for consistent, professional documentation and communications materials.

Uberology needed to build their brand whilst having the freedom to generate interactive client reports. Each report is tailored with specific content and imagery, leading to variety within the existing communications.

What we did

We took a template and toolkit approach to this project. With the navigation bar replicating the Periodic Table, a graph paper effect on sections of the report background and an avatar character dressed in a lab coat, there is no mistaking Uberology’s brand positioning in the world of science.

The response

We delivered a complete toolkit, including a fully comprehensive user guide to accompany the report template, to allow the client full autonomy and a cost efficient means of creating fully brand-consistent reports in the future.